Word of mouth is the ultimate marketing tool for any brand but having your business featured in the media is extremely difficult without knowing the appropriate people to contact.
At Social Ape, we work closely with journalists, bloggers, local businesses to expose your brand to new and larger audiences as well as help tell the story of your brand in a creative way that will grab attention of new customers. As a PR client, our goal is to create valuable partnerships for your business with other local businesses and charities as well as increase brand awareness using television, online and print publications, awards recognition and more. From high quality media placements to VIP launch parties, our team has the talent and creativity to execute a detailed public relations campaign, or to create an a la carte program that will help you to grow your business.
As a Public relations Client, you'll benefit from:
- A detailed research process that will help our team to understand your brand's message, goals and target audience
- Content created just for your brand that will tell your story and establish a positive brand image
- Creation of materials such as unique press releases and event invites that will increase the likelihood of your brand being featured in the media
- Creative and original promotions that will guarantee that your business stands out from the competition
- Media placements including online, print, radio, podcasts, television, blogs, social media, and much more
- Proactive and reactive follow-up with media to ensure that your business receives maximum exposure
- Full service event planning for grand opening or VIP events for your business to increase word of mouth buzz and foot traffic
- Carefully curated partnerships with local businesses to increase positive brand image and support other brands
- Opportunities to partner with charities to give back to your community as well as highlight the human aspect of your brand
- A PR strategy that works seamlessly with your social media strategy for maximum exposure of your brand online and off