Town Brewing One in a Melon Campaign

Case Study

The Campaign

In July 2023, Social Ape team helped Town Brewing promote their One In A Melon Watermelon Festival. Social Ape team wrote media alerts about the new watermelon craft beer and the watermelon fest which was all about watermelon that day, including watermelon seltzer, watermelon mimosas, and watermelon sorbet.  The campaign goal was to  receive at least three types of media features on Town Brewings’ brand new One In A Melon craft beer release and watermelon fest.

The Results