Need a little help with improving your day-to-day performance? From time tracking to document organization, these resources can help you get—and stay—dialed in all day.…
A Twitter Chat is an organized Twitter conversation around one unique hashtag. Generally, the pre-arranged chat is moderated and focused on a particular topic. It's a…
Event marketing is becoming an increasingly popular component of PR campaigns. Live events enable in-person interaction and feedback between businesses and customers who, in turn,…
So, what exactly are messenger chatbots? Chatbots are a simple form of artificial intelligence that you can interact with via a messenger app. But don't…
Influencer marketing is quickly becoming one of the most popular and effective methods for brands to reach a large, highly-focused audience and increase awareness about…
As podcasts continue to gain popularity within mainstream media, I find myself discovering an abundance of podcasts that are incredibly helpful as a business owner…
Pitching to media is one of the key elements of public relations. Cultivating relationships with media, identifying compelling stories, crafting the messaging, and finding the…