The start of a new year brings the opportunity for new ideas and processes to help your business run smoother. Marketing tools can help your business in a number of areas, from content creation to SEO. Keep reading to see what marketing tools your business should be using in 2021.

Google Search Console

Google Search Console is an SEO tool that allows you to see data that comes directly from Google. Search Console helps measure your website’s search traffic and performance and troubleshoot and fix issues. Another feature of Search Console is the ability to view what queries bring users to your site, as well as the ability to analyze your website’s engagement. Search Console allows you to review index coverage to make sure that Google has the most up to date view of your website.

Sendible

Sendible is an online program that enables you to plan and schedule social media content all in one place. Sendible lets you plan weeks’ worth of content before scheduling posts, which is a new upgraded feature. A cool feature of Sendible allows you to preview your social media posts before publishing, allowing a way to change the amount of text in your post or pick a different image before content is published. Not only does Sendible enable users to create content calendars and publish across various social media platforms, but it also generates reports to track engagement.

CopyAI

CopyAI is a content marketing tool that uses an AI-powered assistant to brainstorm and write marketing copy. The process can be broken down in three steps: select copy type (headlines, blog intros, etc.), describe the product, then let CopyAI do the work! CopyAI helps users create digital ad copy, social media content, website copy, blog content, and more.

Canva

If you’re looking for a user-friendly graphic design tool, look no further than Canva. Canva allows you to design social media posts, flyers, presentations and more. Whether you need a new design for Instagram stories or for a business card, Canva has tons of templates to choose from. And if you want to get more creative and make your own design, you can start from scratch and choose from Canva’s library of fonts, photos, music and more.

Quuu

Quuu is a tool that helps grow your social media following by sharing curated content just for your business. It’s just a few simple steps to get started: connect your social media scheduler, select your interests, and you’re finished! This tool creates content that is actually relevant to your followers and curated by your interests to best expresses your business and mission. Use Quuu to make your content more valuable and consistent to your followers.

Social Ape is ready to help you with all of your 2021 marketing needs. Contact our team today to get started!