A Twitter Chat is an organized Twitter conversation around one unique hashtag. Generally, the pre-arranged chat is moderated and focused on a particular topic. It's a…
April SmithMarch 27, 2019
So, what exactly are messenger chatbots? Chatbots are a simple form of artificial intelligence that you can interact with via a messenger app. But don't…
April SmithMarch 13, 2019
Influencer marketing is quickly becoming one of the most popular and effective methods for brands to reach a large, highly-focused audience and increase awareness about…
April SmithMarch 6, 2019
As podcasts continue to gain popularity within mainstream media, I find myself discovering an abundance of podcasts that are incredibly helpful as a business owner…
April SmithFebruary 26, 2019
Pitching to media is one of the key elements of public relations. Cultivating relationships with media, identifying compelling stories, crafting the messaging, and finding the…
April SmithFebruary 20, 2019
Getting your business account to thrive on Twitter is a demanding task, so it's never a bad idea to learn some new tips and tactics…
April SmithFebruary 12, 2019
We’re taking a different approach with this week’s blog post to announce our newest campaign!We’re thrilled to announce that we’ve partnered with several local creative…
April SmithFebruary 6, 2019
The vast selection of image formats can be pretty overwhelming, but there's a method to this madness. When creating or manipulating graphics, it's important to…
April SmithJanuary 29, 2019
A successful public relations strategy includes a variety of moving parts. Whether you’re conducting research, building out a media list, or pitching targeted stories, segments,…
April SmithJanuary 22, 2019
