Move over LinkedIn. There’s a new way to find potential employees.
Facebook has confirmed that a job posting function is rolling out to all business pages that will allow employers to post listings on their companies’ Facebook pages. Job seekers can now easily search and apply for them, without even leaving the app.
When you’re ready to advertise an open position, click “Create a job post” in the page options section — the same place you’d post a status — and enter in the details of the available position.
The greatest thing about the new option is that users can like, comment, share and click ‘apply now’ which leads them directly to an application form that is submitted through Facebook Messenger. Initial information is “pre-populated with information from their public profile on Facebook,” but can be edited to your desire. This is also a move to encourage users to ‘professionalize’ their profiles.
The job posting will also be synced into a new ‘Jobs’ tab in your business Page where admins can review applications and contact applicants. A new jobs page on Facebook will also include a range of filters, where users can search by industry, full/part-time and other criteria.
Job posting is free, but posts can also be boosted to reach a much wider and targeted audience that frequently visit the app.
This move makes having a Page that much more valuable for small businesses. As opposed to LinkedIn, a marketplace ruled by larger companies, SMB’s now have a better chance of being noticed by potential candidates, just by the sheer masses of active Facebook users.
