As a marketing professional, it’s crucial to stay up to date with current trends, recent ads, and industry updates. While newsletters, blog posts, and news articles are great ways to stay informed, you can actually hack your daily routine so that staying up-to-date becomes part of how you’re already using your phone. By making a few simple changes, you can turn your everyday scrolling into a resource for inspiration, learning, and growth.
- Follow Social Media Accounts Focused on Marketing
We spend a significant amount of time each day consuming content on Instagram, Facebook, and TikTok. While we’re often warned about the dangers of doomscrolling, these platforms can actually be an asset for marketing professionals. There are countless TikTok accounts dedicated to sharing best marketing practices, breaking down new trends, and providing weekly industry updates. By following a few of these creators, you can easily absorb relevant information while scrolling through your feed. - Join Relevant LinkedIn Groups
LinkedIn is another resource that is often underutilized when it comes to staying informed. Joining groups segmented by specific industries, interests, or regions can be a great way to not only network but it also integrates industry news directly into your feed. Engaging in discussions and reading through group posts can give you insights into what’s happening in your niche without having to search for it. - Set Up Customized Alerts on Your Phone
Many of us already have general news alerts set up on our phones, but you can take it a step further by customizing these notifications to specific marketing publications. Whether it’s an industry update, a new advertising campaign, or emerging trends, you can have the latest information delivered directly to you. This not only keeps you updated but can also help sharpen your writing skills.
By integrating these small changes into your daily life, you can stay on top of the latest marketing trends without feeling overwhelmed or like you’re adding extra work. It’s about using the tools you already have to make learning a seamless part of your routine.
