Do you want more traffic from Google? Quality content is the number one driver of your search engine rankings.
Discover the easiest ways to improve SEO ranking of your website almost overnight below.
1. Write Great Headers
Aside from your body content, the most important piece of content for SEO is your header. A header tells people what the piece is about, grabs reader attention and gives a general overview of the topic.
To make your header as interesting as possible, include your keyword and focus on writing a header that asks a question or addresses your readers' fears. Create headers that are irresistible and make your readers want to click.
2. Don't Overuse Keywords
This is a dangerous practice that will get you in trouble with search engines, decreasing your site's rank and making it harder for users to find you. When you're writing your content, try to use keywords naturally. They should be in your header (if possible) and they should appear a few times throughout the body content. According to experts, you want your keyword density under 3% for everything you write.
3. Have High Word Counts
Did you know that word count can play an important part in SEO ranking? To provide the most value to your audience and rank, write long-form content between 1,500-2,500 words.
4. Include Citations
Find and mention industry leaders throughout your content to back up your content. Google cares about your sources and to rank well you'll want to link to industry leaders. Additionally, in web content, you'll want to link strategically throughout your own text back to the most important pages of your site.
5. SEO Tools
SEMrush is a powerful keyword tool that allows users to optimize their sites for SEO, create pay-per-click (PPC) advertising, and conduct social media and video advertising research.
Wordtracker is another keyword research tool that allows users to search multiple sources for effective keywords. This tool can help you find keywords that nobody is competing on and will be an essential tool for SEO success.
Buzzsumo is an effective tool for finding key influencers that can help you promote your content and get it noticed by a wide audience base. It can also help you find trending content topics and take inspiration for audience related content.